Cognitive
Cognitive

Placebo vs. Nocebo: Can Belief Heal Or Hurt You?

Think of taking a sugar pill and noticing your headache disappear like it had not even existed, or going so far as to feel nauseous simply because you think the pill may harm you. This isn’t a plot twist from a science fiction movie; it’s science, not fiction. Let us step inside the fascinating world

Read More
Cognitive

Mere Exposure Effect

You head to the supermarket to pick up a box of cereal. You don’t have much idea about other brands, but you buy one because it sounds familiar—you’ve seen or heard it on television commercials or in the supermarket aisle previously. Afterwards, while driving home from the store, a song comes up on the radio.

Read More
Cognitive

The Five Stages of Memory 

Memory is strange. We suddenly remember random jingles from childhood ads. And then there are times when we meet someone and instantly forget their name. This can be quite perplexing. Why does this happen? What makes some information stick while the rest of it just disappears into the void?  Turns out, memory is not just

Read More
Cognitive

Psychology of Deception

Lying is as old as the life of man itself. White lies to fat lies, we lie occasionally to rescue others, some to rescue ourselves. But why? And how do we know that other people lie to us? Let us explore the fascinating world of lying and find out the psychological tricks of lying. Why

Read More
Cognitive

Loss Aversion Explained: What Shapes Our Fear of Losing? 

Remember the sinking feeling of misplacing something valuable or watching a dream opportunity slip away? Loss has a heaviness to it and feels more personal than gain. But why? The answer lies in a cognitive bias known as loss aversion.  Understanding Loss Aversion  Loss aversion is the psychological phenomenon where the pain of losing feels far

Read More
Cognitive

Cognitive Overload: Why Your Brain Struggles to Keep Up

There may be days when you find it difficult to manage multiple tasks all at once to the extent that you feel extremely overwhelmed. You might lose track of time while juggling between deadlines, social life and schedules. Such days can make you feel numb about your feelings. Instances like these are nothing but a

Read More
Cognitive

Erich Fromm’s Insights on Personality, Society, and the Modern World

Erich Fromm, a German Social Psychologist and Psychoanalyst was the only child born to Jewish parents Naphtali Fromm and Rosa Krause, on March 23, 1900, in Frankfurt. Fromm described his childhood life as taut and he also described his parents as neurotic. His mother was prone to depression and his father, who was a businessman

Read More
Cognitive

Yerkes-Dodson Law 

There must have been times when you were not able to perform at your best when the deadlines were too close, or you were not able to perform well in exams because you were too anxious about it. We also noticed that sportsmen and athletes performed better than their capabilities in certain competitions but underperformed

Read More
Cognitive Personality

Gambling disorder

Gambling disorder also known as compulsive gambling or disordered gambling is a pervasive disorder and addiction characterized by continuous gambling, preoccupation with obtaining money for gambling, and a continuation of the gambling behaviour despite facing adversities and potential loss of control over this behaviour. Gambling disorder often referred to as pathological gambling does not involve

Read More
Cognitive

The Halo Effect: How First Impressions Shape Our Judgments

Let’s start by imagining a situation of meeting a person for the first time. This person is smart, confident, and warm. Perhaps you even assume that they are intelligent and successful, trustworthy, based on this first glimpse. This is where the Halo Effect occurs. It can be defined as when we assume someone has other

Read More