heuristics
Cognitive

Two Systems, One Mind: Understanding Human Cognition Through Dual Process Theory

The human mind looks a lot like a single powerful processor, but modern cognitive science tells us a very different story of a “divided” architecture. Under the Dual Process Theory, which now informs our view, our thinking, judgment, and behaviour flow from two completely distinct modes of thought. Known as System 1 and System 2,

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Cognitive

The Halo Effect: How First Impressions Shape Our Judgments

Let’s start by imagining a situation of meeting a person for the first time. This person is smart, confident, and warm. Perhaps you even assume that they are intelligent and successful, trustworthy, based on this first glimpse. This is where the Halo Effect occurs. It can be defined as when we assume someone has other

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